My pull out GT class of third and fourth graders VTSed this advertisement for 15 minutes before completing a design analysis in a group setting. The only question I had to clarify for the students was #6 - concept of slogan. The students then planned an ad design for a candy they created.
Product
Design Analysis
1. What is the
name of the product?
2. What is the
product made of?
3. What makes the
product special?
4. Who is the
target audience (ie. Boys, girls, men, women)?
5. What is the
claim (ie makes you smart)?
6. What is the
slogan?
7. Does the
product have a celebrity endorsement?
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